Software for electricians, by an electrician.

Before Purpose Built AI, founder Jesse Beckstead was a journeyman electrician: commercial construction, tenant improvements, service calls. Then he became a systems and communications engineer. That combination is the whole pitch: software for electrical contractors designed by someone who has actually bent the conduit, pulled the wire and chased the service call.

Scheduling apps run your office. Nothing out there helps the person in the ceiling, or the owner who wants to know what the crew finished without driving to the job. We build that.

Call (801) 856-4550 Email Jesse
What we build for electrical contractors

Field tools your crew will actually use

Bending and offset calculators, box fill, conduit fill and voltage drop, built as a phone-first app that works in a basement with no signal. No logins to fumble with gloves on.

Job packets with photos

Every job gets a packet: scope, photos before and after, materials, change notes. The office sees it the moment the crew uploads it, and the customer file writes itself.

Missed-call text back

You are on a ladder when the phone rings. The caller gets an instant text from your business number, the job details get captured, and the lead stays yours instead of going to the next listing.

Reviews and local visibility

A review engine that asks every happy customer the same day, plus a Google Business Profile tuned so "electrician near me" finds you. This is the same system we run for our own businesses.

Published prices, fixed quotes

Websites from $1,500. Local Domination at $2,997. Care plans from $150 a month. Custom field tools are scoped per shop with a fixed quote in writing before any work begins, and the $497 Opportunity Audit is credited in full toward any build. Full pricing.

Buy the $497 audit now

Why a trade background matters

Most software vendors have never loaded a van at 6 a.m. We know the difference between what looks good in a demo and what survives a jobsite: big buttons, offline first, no decorative dashboards, and numbers an owner can verify. If a feature will not save your crew time or win you a job, we will tell you not to buy it.

Common questions
We already use a scheduling app. Does this replace it?
No. Scheduling platforms handle dispatch and invoicing well. We build what they do not: field calculators, job documentation, missed-call capture and local visibility. Everything we build works alongside what you already run.
What does a custom field tool cost?
Scoped per shop, fixed quote in writing before work begins. Most shops start with missed-call text back or the website, see the return, then add field tools.
Do you only work in Utah?
We are based in Layton and meet Wasatch Front contractors in person, but everything we build is remote-friendly and we take shops anywhere in the country.

Start with one call

Fifteen minutes, electrician to electrician. If the math does not work for your shop, we will say so.

Call (801) 856-4550 Based in Layton, Utah